For my first blog and first music
critique, I am going to start off the New Year by reflecting back on the past
year. This idea was given to me by my friend Jenny when she had also come
across many bloggers and video bloggers online counting off their list of top
K-Pop music of 2013. So I am going to give my opinion on my Top 13 in a blog
form, since I am not as well-composed in speech. I also chose Top 13 instead of
the usual Top 10 in homage to the year 2013. Even with the number 13, it was
extremely difficult to narrow down so many amazing videos released this year. I
was so tempted to turn this into a Top 50 list multiple times. Anyways, here is my list and I have comprised
them out of Korean Music Videos released in 2013. I am doing a list of music
videos because I wish to discuss the music’s lyrics and composition as well as
the videos’ concepts and visuals. Of course this will be a bit biased because I
am only including a list of videos I have seen and some are here because of my
personal preferences. But I will try my best to give just reasoning for all my
rankings. Now, without further ado, here is…
Lisa’s Top 13 Korean Music Videos
of 2013
Much like Younha’s The Real Reason
We Broke Up, this video takes on a concept of a breakup. The twist to this
video is that the camera is set on a body-cam to give the perspective of the
man who is being dumped, yet the song’s lyrics is sung from the perspective of
the ladies. The members of the group also sing the lyrics of the song as they
play roles of women the guy encounters within the few minutes it takes for him
to wait for his girlfriend and get dumped by her. The film is done with one
shot, but the composition of the shots is brilliant, especially the flipping of
the records with lyrics on the covers. I also especially loved the concept
presented in the lyrics because it shows a side of breakups where girls don’t
dump the guy just out of falling out of love but rather that the strain of a
relationship is too hard.
This music video was one of my
personal favorites this year, mostly because I have a fascination with creepy
porcelain dolls. The lyrics of this song are really identifiable with listeners
because we all have that one person or situation we can recall of a love hate
relationship where we absolutely hate someone, but still can’t help but feel an
attachment of love to them. The song’s composition is also very catchy and
undertones of instruments that emphasize the creepiness in the tones that the
girls are aiming for. The video is choc full of symbolism for female possession
by men. What really catches me and brings laughter to me is the use of the
theory of karma in this video. The girls are each seen playing with dolls in
ways that torture the dolls, but it then cuts to the girls feeling the
consequences. Although I am not a fan of Ladies’ Code, I just absolutely loved
this concept they tried out, which was a good break from their overdone cutesy
concept that is too often seen by K-Pop girl groups.
Although this is a song that has
faded in my interest after a few months, I still consider it to be one of the
best videos released this year. This is one of the few story music videos I
consider to be successful for BAP. The style sticks to their group concept of
being very dark and masculine. The video shows the boys in their usual dark
outfits and puts them in underground scenes, such as warehouses and train
stations. The storyline is quite simple; a group of guys going to rob a van
transporting bank money and uses that money as ransom money for their friend
who was captured by a rival gang. The one small critique I have with the
storyline is that they stole a bunch of hundred dollar bills. But the video was
obviously shot in the Philippines because you see the streets and
transportation system. So unless the rival gang plans on exchanging all of
those dollars into peso (and risk getting caught) or they plan on attempting to
smuggle all that money out of the country (which is highly impossible), it’s a
bit unrealistic. The ending was the biggest WTF moment because it has two
alternative endings. The first is that the rival gang shot the hostage and the
two groups have a massive gun fight, which results in all deaths. But then
Matoki (BAP’s bunny mascot) somehow reverses time and gives an alternate ending
where the hostage was actually working with the police to crack down on both
gangs. I personally think the first ending was at least more honorable. The
second one was just messed up and such a betrayal among brothers. But overall, the
song was very catchy and absolutely follows along with the style that first
made me fall in love with them since their debut as a boy group who sticks to
the hardcore masculine image and is more heavy on the hip hop style and dance.
The dance was also amazing, as usual, with more highlights in Zelo’s
improvement.
This is one of my most addictive
songs. I usually love Sunny Hill for their more creepy concepts. At first the
cutesy image was a bit difficult for me to take in. But once I got over that, I
found it to be very charming. I also relate a lot to the lyrics of this song of
being the girl everyone goes to for relationship advice, yet I’m never in a
relationship myself. But it’s also a very uplifting song because it gives
uplifting advice that even if single people feel lonely; being single has its
perks. I also really love that they feature Hareem, who is known for his
collection of rare instruments. The music is extremely cute and addicting and
the dance goes along with it extremely well to give a lively feel to it. I
always love listening to this song whenever I feel down and need cheering up.
Kim Ye Rim makes another solo
comeback this year with Goodbye 20 as a signal of adulthood. Contrary to this
song, she is actually going to become 20 years old in 2014, which is the Korean
age of coming of age, it being especially important for girls. The song is a
cute pop song geared towards reminiscing the fun teenage years and embracing
the crappy responsibilities of adulthood, such as jobs and paying for your own
things. It also deals with the reality of going through the twentieth year
where you expect so much excitement, but it falls short of expectations because
you are still treated like a child by society, yet must deal with the legal
responsibilities of an adult. The video itself is extremely cute with Lim
acting so cute in colorful scenes and surrounding herself with blue balloons,
teddy bear costumes, and photo sticker scenes and trying to act like a teen,
but falling short in the enjoyment of such wacky activities. It is a song that
all adults can find appeal in and certainly reminds me of my coming of age.
Sistar makes another sexy comeback
that continues on their roll of incorporating their smooth and powerful vocals
paired with sexy outfits and sets. The song is straight up K-Pop with catchy
beats and chorus. The dance choreography is also sexy, yet simple. What I
particularly loved about this comeback was its use of props in the dances. As a
dancer, I think props are very fun. I loved the short tango with the male
partner, the top hat and cane, the hoop, and the glitter. There is not much for
me to criticize about this video, but I put it as one of my tops because its
addictiveness and dance made it one of my most listened to and watched songs of
this year.
I have always known Younha to be an
amazing singer, but I admit that this song made me absolutely fall in love with
its style. The song is more of a pop ballad as compared to her usual ballad
style. The acoustic guitar in the background is very soft and complementary to
her beautiful and smooth voice. I also feel like the lyrics are exactly what a
girl goes through when she recently goes through a breakup and Younha sung the
lyrics with perfect emotion. She really portrays the pains and fears of a
breakup with both the heart’s emotions and the mind’s logic. What I love most
about this video when I saw it was that it incorporates interpretive dances to
relate the emotions of the lyrics. Being a ballet dancer myself, I especially
loved two scenes of when Younha and the male actor have short moments of
glimpsing at each other. The first is at the empty movie theater when glimpse
at each other without the other noticing their attention and watching the
dancers dance out their former relationship on the stage. The other is when
they finally look at each other across rooftops and you would not be able to
know their inner emotions if not for the dancers around them. It is not an
amazing video, but it is one of my favorite pop ballads of the year.
After so much that this group has
gone through, Block B continues on the path with their K-Pop videos that keep up
their image of wild young boys who love to have fun being rebels. This time
around, their video is much more artistic. The song is still their usual
addictive style with repetitive catch phrases that are stated in the title. But
the video contains a lot of very fun scenes for each member, from being chased
by a ferocious hound, to having a head juxtaposed on a dining table plate, to
being beaten up by a woman boxer with huge breasts. And to wrap it all up, they
are dressed up in Joker-esque masks to rob a bank. It is one of the most fun
videos I’ve seen this year.
IU releases yet another long and
whimsical story music video. This time, she tackles a concept derived from the
fairytale by Hans Christian Andersen. It sticks only to the main idea of the
shoes forcing her to dance. Everything else is altered to fit the plot of a
girl who jumped out of an old black and white film and winds up spending an
amazing summer with a guy and his eclectic friends. This video featured many
famous Korean musicians as cameos. The visual style and music is very retro,
along with the other tracks in this album. I also applaud IU for finally
attempting somewhat difficult dance choreography for this comeback. The dance
and outfit style this time also highlights her maturing image and I hope she
continues along this path.
Unlike their usual videos, Brown
Eyed Girls did not go with just another thematic concept. This time they did a
music video in reference to the American film under the same title. Each of the
girls takes on a loose adaptive role of different characters. I do not know
much of the original Kill Bill films, so I cannot critique it on its accuracy
of adaptation. But I do know that unlike the film plot, the plot of this music
video seems to be that all of the girls are fighting over Bill, but also to get
revenge on attacks they each previously made against each other. The music is
very upbeat and adds an almost amusing quality to the video, especially with
the signature whistling. The dance is very much by the style of Brown Eyed
Girls in making it sexy on many levels. Jea continues on with her classy
sexiness. Miryo is still the tough girl with a seductive appeal. Narsha
continues pushing the experiments she plays with other women. And Gain is still
the group’s image of female sexuality, even though she is the youngest. Brown
Eyed Girls is one of my favorite groups for always rolling out songs that are
sexy with class.
Being a Blackjack (2NE1 fan) myself,
of course one of their 3 videos released this year would end up on this list. I
chose Missing you because although the other two videos were really fun and
cute, this video just really reminded me of how artistic their style can be,
just like Lonely and Ugly. The lyrics really speak a message about the
loneliness of missing someone, and it does not even have to be a lover, it
could be anyone held dear in the heart. The background music is also very soft
and subtle to emphasize the emotional power in their voices to give it a simple
allure. There is so much artistic beauty in this video, from the outfit
choices, to the lighting, and the simple, yet hauntingly beautiful scenery.
It is one of those videos that I cannot explain all its complex beauty in just
a short review. But one of the most empowering parts I feel I must point out is
CL’s sequence of nude scenes. Many people have been critiquing that scene on
many different aspects, whether it be love, hate, or indifference. For me, I
absolutely loved it because it furthered her fierce leadership qualities and it
shows a new level of maturity she and the group are going through. In this
video she is able to embrace the nudity as an artistic symbol of feeling
stripped of all coverage and emotions and being at the greatest point of
vulnerability. It is definitely a video I would call a moving painting.
The Queen of Kpop’s return to the music
scene this year with a full album and three music videos was one of the biggest
highlights of the year. My personal favorite was Bad Girls because it was just
so powerful and true to her style of being sexy in a classy and feminist way.
The main concept of the song is for girls to embrace their bad girl side and
not care about whether people like them or not because even the bad girls have
more allure than the good girls and they certainly have more fun. But the term
“bad” is not used to tell girls to just act bad with no reason, but to be bad
in a way that is breaking the rules and going against the people in our lives
who try to put us down or take advantage of us by abusing their privileges. The
video exemplifies that theme with bright comic strip-like scenes of Lee Hyori’s
character growing up as a girl and always being “bad” by fighting against
bullies, playing pranks on a pedophilia teacher and a teacher who doesn’t even
teach class because of tenure. This was one of my most listened to songs this
year, especially with its addicting chorus. It’s definitely a video for all the
rebels in the world.
This video is the main reason why I
titled this list Korean Music Videos. MFBTY is a collaboration of three of the
biggest Korean Hip Hop artists. It consists of the King (Drunk Tiger JK) and the
Queen (Yoon Mi Rae) of Korean Hip Hop, who are also husband and wife, and their
long time friend Bizzy. They make a powerful trio and each time they drop a
track or video, it is chock full of their experiences of composing music and
producing videos with styles that are true to their roots in old-style hip hop.
There is so much I can say in praise of this group, but let’s move on to the
music video. This song is for the title song in Tiger JK’s new album, The Cure.
The song’s tempo is more on the mellow side as compared to usual Hip Hop music.
The lyrics are reflective of all the harsh experiences they have been through
in their lives. They are lyrics that everyone can relate to; feeling alone, yet
trying to find hope. You can understand the gist of the song by just listening
to Yoon Mi Rae’s English chorus. On top of the wonderfully composed lyrics, the
video is even more amazing because it allows you to watch the singers act out
their feelings with so many symbolic scenes and caricatures that are literally
drawn in and so adorable to see. For anyone who enjoys analyzing symbolic
cartoons, this is definitely the video for you.
Notary
Mentions
There are a few videos that released
this year that were not my personal tops, but I do acknowledge them to have
been exceptional videos for certain reasons.
I am not a big fan of ballads nor
was this song my type of song. But the video is one that is a must watch with
all its simple symbolism. Junsu’s amazingly smooth vocals are perfectly
exemplified through this song. The background music doesn’t even need to kick
in until more than halfway into the song. It is also shot in one straight shot
of him singing among all the tarnished objects around in the empty plain that
further gives the feeling of sorrow. It is just such a beautifully simple video
and song.
Psy
has become the face of Kpop ever since Gangnam Style. I personally think he is
overrated, not because I dislike him, but because he is not the ideal example
of K-Pop and his Gangnam Style is perfectly like all his previous music videos I
have seen. However, I did particularly love Gentleman because of the Korean pop
culture he promotes in this video. Any person who is a true K-Pop fan would
recognize all the cameos in this video.
The first obvious one is Brown Eyed Girls’ Gain; whose group had created
the Abracadabra dance that is once again highlighted in this song. It also
features many Korean stars from the popular variety show Infinite Challenge:
HaHa, Noh Hong Chul (Elevator Guy from Gangnam Style), Yoo Jae Suk, Park Myung
Su, Jeong Jun Ha, and Jeong Hyung Don (by appearance). There were also many
famous scenes of Korea both public and media-wise, such as the spring chairs at
the pool (featured on Running Man). I loved this video because I felt like I
wanted to put footnotes all over it.
Being
a SONE, I so wanted to put this video on my list of top videos this year.
However, since this is more of a critical review, I must admit that this is not
such an amazing video. Though I will mention it as a video deserving of notice
since it did win YouTube’s Video of the Year award. Personally, I felt like the
song was very inconsistent in the sound and it takes a while to get used to it.
But I do love that the girls are trying to go back to their debut days when
they actually did more active dancing in their songs.
EXO’s
Growl is not a video that is exemplary of their style or even amazing in its composition.
But I did appreciate this video because it shows how much the boys all
practiced the choreography to be able to film it all in one shot. I also loved
the choreography because it was like a mirror dance between EXO K and M, which
is a really fresh style of dancing as compared to the typical dance formations.
This
video actually flew over my radar until my friend Jenny became obsessed with it
and forced me to watch it. The song and concepts are not exceptional. However,
I do appreciate VIXX’s attempts to push the limits of what is acceptable in
terms of gore in the K-Pop industry. It was especially shocking for a rookie boy
group to attempt at it on stage with suggestions of being stabbed through with
a large needle pin in the chest in their choreography. But this song finally
won them their first music program award and got them more notice. So I applaud
them for having so much guts (no pun intended).
So concludes my first Korean Music
Video review and my first review in general. I did not expect it to turn out so
long. I hope you all enjoyed this review and feel free to comment with your own
opinions. I am very open-minded to reasonable debates.